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 It is unlikely that the director of fashion house Hermès in a course, that at the bow on February 23 but the men decided to make a gift. Or maybe February - worldwide "male" month? It's a pity, of course, that the opening of such an interesting place was not here, that happened in New York, now there is - the world's only Hermès for men only.
From now on Madison Avenue store two Hermès, pryao in front of a large flagship boutique up one more, especially for men. Now men do not have to be surrounded by women, buying another bag Birkin, and their ladies will be assured that their husbands somewhere nearby.
Hermès has traditionally built its boutiques in separate buildings, so it is in Moscow and New York. The new men's shop - it's four floors and almost 10 thousand square meters.
The boutique will be everything from neckties Hermès baseball ($ 1100) and gloves ($ 8,500) to the traditional leather jackets as low as $ 50, 000.
Hermès customers at home all over the world - it is women and men, and today the ratio of men and women - consumer brand - almost equal. A brand management decided that the men do not have to interfere with women's attention when they are busy shopping in Hermès.
Author: myCharm: Julia Gnedina
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