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 Coty Prestige prepared to release a new collection of fragrances by Gwen Stefani, named Harajuku Lovers. Fragrant Quintet will appear on the world market in October.
The brand Harajuku Lovers, which appeared in 2005, already includes clothing, fashion accessories, bags and stationery.
The concept revolves around the eclectic street style Shibuya, Tokyo Harajuku arena and four girls Harajuku Girls - four Japanese dancers Gwen Stefani (Gwen Stefani).
Harajuku became the embodiment of the positions of those girls who meet in this arena in Tokyo, as well as their original, non-judgmental, 'laid-back' style.
Each of the five flavors will be presented in a variety of puppet bottles Harajuku. Each doll has a certain style and personality.
Their names are: G, Love, Lil Angel, Music and Baby. G identifies itself Gwen and is part of its other fashion brand LAMB (Love Angel Music Baby).
Each perfume is available in a volume of 10 or 30 ml. It is also possible to acquire a set of five flavors.
Love, created by Yves Cassar and Pascal Gaurin of IFF, - a sensual floral fragrance. The doll pictured on the bottle Love, - brunette, dressed in striped mini dress with heart in her hair. Lil Angel, invented by Christophe Raynaud from Givaudan, - a fruity floral fragrance. His puppet shows 'classic, but, nevertheless, the sexual' in schoolgirl spotted bandanna.
Music, compiled by Honorine Blanc of Firmenich, - subtle floral fragrance. Music doll dressed in a sailor suit a wide and huge boots, and her head was decorated with music notes. Baby by Harry Fremont of Firmenich - powdery musk. The doll is dressed in a short pink dress and shoes, Mary Jane, with a rim on the head.
Last, but not least - G - the group leader. Modern sweet fragrance was developed by perfumer Steve DeMarcado of Fragrance Resources.
G Doll wearing a white corset top and a blue mini skirt (reportedly inspired by Alice in Wonderland). Completes a pair of black high shoes and a typical mesh cloth.
Carton white. A name for each flavor colored letters written by their respective color. The image of each doll is presented on the reverse side of each box.
Print company is designed to bring to life Harajuku Lovers. It represents real models depicted on a platform of peace Harajuku Girls.
Also created five different episodes for television and the Internet, in which the models will change from normal black-and-white world in a vivid animated world of Harajuku.
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