New from Aveda
 Aveda will release a new signature fragrance in November 2008, to celebrate its 30th anniversary, called Ancient Attar Pure-Fume Spirit Aroma Spray.

Creation is rooted in secular traditions of South Asian perfumes, while contributes to the revival of the field of natural perfumes - a recent fact, which was marked by the brand, "inspired by the ancient art of Indian ethereal perfume, Ancient Attar is created from 100% natural essential oils, including traditional volatile components, rose and sandalwood, creating a modern feminine fragrance. "

"Ancient Attar has rich delicate chords of roses, infused fresh oil of neroli. The fragrance has insisted on high quality essential oils produced in cooperation with farmers, and among the ingredients are:

Organic rose oil - deep floral fragrance with woody and sweet overtones, relaxing and centering the mind and spirit. Aveda Organic rose oil was obtained by distillation Enio Bonchev in Kazanlak, Bulgaria. It grows in the Valley of Roses, organic roses steeped in spices close brown trees, whose flavor seeps into the ground after heavy rains, bringing a wealth of roses and unique fragrance. Has evolved over three generations, distillation Enio Bonchev uses biodynamic method and original brass hardware since 1909 to get pure distilled oil. Cooperation Aveda helps maintain distillation Enio Bonchev, allowing it to keep in the service of the local Roman population, and to continue the established system of rules.

Sandalwood oil - has a soft, sweet, woody, balsamic aroma that is perfect for meditation. The search for pure, refined, unalloyed sandalwood oil has led Aveda in Western Australia. For the local population Mardu sandalwood provides a sustainable economic basis. As partners Aveda local population receives a large amount of the harvest sandalwood, placing yourself and your company in a favorable position.

Organic geranium oil - floral fragrance with overtones of rose, which eliminates stress and elevates the spirit. Aveda collaborates with 30 organic farms throughout South Africa, getting certified organic geranium oil. The cooperation allows local families to return to their villages and towns of the big cities - and this is an important first step towards the restoration of the local population and their livelihoods.

Neroli - sweet, floral scent revitalizing, relieves stress, rejuvenating and uplifting spirit.

Author: Ann, New York