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 MAC Cosmetics has teamed up with Parisian graffiti artist / illustrator Fafi to create a limited collection of cosmetics. Products will "on the shelves" in March.
The cooperation follows the success of last year's collection of Barbie, which included dolls MAC Barbie.
Cosmetics concept embodies three characters "Fafinette" - Monoka, Ermine and Eriko - and is described as a unique, new, frivolous, strong, playful, funny, nice and sexy.
 Trio - a sample of sex, freestyle girls devotees like Fafi, street art. Each has its own characteristics and personality.
The line of the cosmetics - spring color collection of "bold, sharp colors, pearl-pink, tangerine, red tones, rosy blush, brown, blue and green paletok Paint Pots and Quads, and bizarre cosmetic accessories", according to MAC. Both the inner and the outer carton is decorated with illustrations of brand signature Fafi.
Development Cooperation Senior Vice-President of MAC / Creative Director James Gager explains: "After some research, we came across the work Fafi, and from there to us and had the idea to combine a photo illustration."
"We use art as a vehicle that connects the picture with animation, and then combine them to fashion trends and the development of color."
He added: "MAC is aware of fashion trends, art, youth culture and what is happening on the streets and in the world. Working with Fafi represents our connection with the world of art and embodies the philosophy of MAC that cosmetics should be directly linked to the play, experiment and the joy of life. "
"When we met with Fafi, it seemed to us very awesome, young, carefree person that is inherent in a true artist, so that cooperation is going to be extremely positive."
MAC says that the collection is focused on Fafi all, and not exclusively at young audiences. "Everyone wants to escape into a world of fantasy and imagination, and it is - exactly what offers Collection" - said Gager.
"The entire collection of Barbie was built on a sense of nostalgia and the line Fafi has qualitatively new direction."
 MAC Fafi Collection includes lipstick, lip gloss, eye shadow, Paint Pots, eye liner Fluidline, kohl, mascara Zoom Lash, blush, powder and nail polish.
Directly in addition to cosmetics will brush Fafi, bags and dolls Fafi.
Author: Ann, New York
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