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Remember the girl from the last series of "Harry Potter", who played Hermione Granger? It - Emma Watson. In the past, ordinary girl, and now - the new face of the latest advertising campaign for the brand Burberry.
Actress Emma Watson - 19 years old, but she already understands that in the film - her lucky ticket. Filming Harry Potter it is not only famous, but also brought a significant profit. Not long ago, the actress was credited with one hundred most young British millionaires. Art Director latest advertising campaign for Burberry Christopher Bailey says that the choice of Emma as the face of the brand for the season Autumn / Winter 2009-2010 is quite obvious. It has a classic beauty and modern shape. At the same time, democratic and intelligent. Is not the concept of the brand?
Sponsored shooting took place in the heart of London, in Westminster, where he is now the main headquarters of Burberry. Were invited to participate internationally renowned fashion photographer Mario Testino and director Bailey.
In one of the pictures Bailey deliberately left in the background view of the Thames and the historic part of London. Thus, according to the director, he wanted to convey the rich history and modernity at the same time brand Burberry.
And one more step of the creative team of Burberry, emphasizing the originality and identity of the British: the creators of the new collection Spring / Summer 2010 refused to participate in the traditional Fashion Week in Milan, where it is assumed to represent such collection. True to its origins, and it is willing to support the London Fashion Week, this collection will only be there.

Author: Julia Gnedina
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