Anatomy flavor: Burberry The Beat
 The new fragrance Burberry The Beat went on sale. It was created by a group of three perfumers: Dominique Ropion, Olivier Polge, and Béatrice Piquet - known people, experts in their field, who are very often involved in large industrial undertakings ...

The mood of the perfume was directly caused by the music "Kasabian, Dirty Pretty Things, Razorlight, the Arctic Monkeys and The Fratellis". All the flavor is based on three central, typically British, chords - a Ceylon tea, iris and bell. Another, no less important notes are: bergamot, cardamom, pink pepper, mandarin, white musk, vetiver and cedar wood. Women's perfume - a sparkling woody floral fragrance.

Despite the fact that the market fragrance came out as a female, it looked through the line unisex, from the model Agyness Deyn, who has a boyish way, finishing the bottle shape, which is modeled as a men's flag. The key concept was to create a perfume "energy".