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 Puig The company introduced a new fragrance from Prada. «Infusion d'Iris» arrive in retail sales this fall.
Aroma received this name in honor of one of its key ingredients - iris from Florence. Main aromatic note is intended to create a scent that resembles rather than copying the heavy fragrance of this flower.
In addition, the name symbolizes the ancient six-month long process of infusion used to produce soft and fresh notes of orris root. According to Puig, the company managed to recreate this process, using the latest technologies to achieve better results.
Perfume was created by Daniela Andrier (Daniela Andrier) of Givaudan in collaboration with Miuccia Prada Miuccia Prada (Miuccia Prada). "This fragrance is absolutely no copies of any modern trends of perfumery" - noted Andrier. "He is not exposed to any aromatic or descriptive stereotypes that treat you like a woman should smell. Because of the contrast between freshness and lightness, fragrance was very expressive, sensual and strong at the same time, enveloping the woman's body. "
In addition to the iris, perfume includes notes of orange flower and smells of mandarin, pistachio and galbanuma, benzoin and incense, vetiver and cedar.
The bottle design «Infusion d'Iris» reminiscent of vintage perfumes. It is decorated with the logo of the legendary Prada, which was created by Miuccia Prada's grandfather in 1913.
The outer packaging, made in the company of light green color, is also adorned with the company logo, a little off-center.
The aroma is provided in the form of a spray 50, 10 and 200 ml, and in the form splash-vial 400ml and 700ml. Splash-bottle supplied with a small flask and a funnel, allowing you to take it with you, wherever you go.
Photographer advertising company was Stephen Meisel (Steven Meisel). Model - Sasha Pivovarova. Girl with misty eyes, putting on soft leather gloves.
Author: Ann, New York
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