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 21st century - the century of luxury cosmetics. Never before price of creams and masks do not soar to such exorbitant heights. Today, more women are willing to shell out $ 1,000 for a new jar on your dresser - and cosmetics manufacturers are trying to swing.
Secrets of their youth.
Stars happy to share their secrets with reporters flowering species which can afford any woman: Sofia Rotaru says she washes the whole life "Children" soap. Singer Valeria and actress Natalya Varley put on the face mask of sour cream. The actress Lyubov Polishchuk wipe the face lotion homemade: 100 grams of vodka or cognac with 100 grams of cream, egg yolks and lemon juice.
Western Star also sing the praises of his grandmother's recipes: Actress Sophie Marceau instead of cream skin ... anoint with olive oil. Sophia Loren wipe the skin with rose water and claims that the secret of her youth in the rich retinol cream. And Catherine Deneuve advises in middle-aged to use smaller cosmetics and most importantly - never sunbathe!
Ah, if only it were that simple ...
In an effort to share with us their democratic intricacies celebrities forget the chief: singer Valeria addition of sour cream uses dorogushchuju Swiss cosmetics. Cream and rose water, used by Sophia Loren, you can not buy in any supermarket - they are prepared for her individual-with all the features of her skin. A "Belle de Jour" Catherine Deneuve can afford to save on cosmetics because it made a plastic surgery to sew gold thread under the skin, and the years of her now uneasy.
Mature beauty show business tend to explain their blooming anything: a new diet, yoga and love. Only singer Cher guts honestly: her age the female oruzhie- expensive cosmetics.
Diamonds against wrinkles.
The 21st century can safely proclaim the era of exclusive cosmetics. Big name companies, as if by agreement, released on the market products with innovative ingredients. More recently, facial creams with 24-carat gold, diamond grit or extract of sturgeon caviar could appear only in science fiction novels. But today, you can buy them in stores and through Internet sites.
Modern cosmetology is ready to seriously compete with plastic surgery and debunk the myth that the creams are powerless in the face wrinkles. But exorbitant prices, more transcendent equal salaries in the Russian province, explains the target audience of luxury cosmetics. Women after 30, made their careers and have achieved success in life, can afford anything. Except for one thing - to grow old.
The ladies are ready to reckless spending, just to stop the time. But buying expensive cream, it is already impossible to stop. There is no limit to perfection. Besides, having tried at least once exclusive cosmetics, simply can not return to a more affordable. And the effect of the use of conventional creams will not be so obvious.
Inspiration in the crash.
The inspiration for the creation of exclusive cosmetics can draw legends, flying astronauts to the moon, and it is possible - in the crash. The history of the legendary Cream De la Mer / 30 ml -110 dollars / started with an accident.
NASA astrophysicist Max Huber suffered in an accident: in front of his face there was a chemical explosion, which resulted in the code of the scientist terrible disfiguring burns. Neither science nor medicine could not help him. Then Huber decided to reclaim the person himself. For 12 years he spent 600 scientific experiments - and as a result has created a cream De la Mer, which gives the skin an incredible softness and smoothness.
The cream ingredients like anything supernatural: seaweed, calcium, magnesium, potassium, iron, lecithin, Vitamins C, D, E, B12, citrus oil, eucalyptus extract, wheat germ, alfalfa and sunflower. The secret is not in the composition and in processing components - fermentation, which resulted in the individual elements are converted into a high "alloy".
The process of creating each jar miracle - the cream has been delayed for many months. Brown seaweed product harvested at certain times of the lunar cycle. They are four-month process, which is passed through sound and light waves. Each jar of cream filled manually.
Dreaming of Space.
Today, however, De la Mer cream does not seem anything out of the ordinary, and the price he is quite affordable. Another thing cream with rejuvenating effect of Z.Bigatti- with the price under a thousand dollars. There are also more affordable creations - regenerating, nourishing skin cream for $ 500 and a face mask for just $ 240.
The founder of the cosmetics company Z.Bigatti Zizo Attia its resounding success ... obliged landing of American astronauts to the moon. Viewing of the legendary staff, hereditary beautician hit on the idea to create a cosmetic cream that would make your skin radiant as moonlight.
He traveled the world, learning all kinds of cosmetics, and then for five years conducted laboratory studies. His discovery can not be called a revelation: Zizo came to the conclusion that for skin tightening and wrinkle there is nothing better than many active ingredients of high quality and purified plant extracts.
In 1997, the campaign launched a Cream Re-Storation Scin Treatment- and opened a new era in cosmetology. Today, with the help of this cream - rich and famous win time. At last year's Oscars gift set with this cream and other products Z.Bigatti got all the nominees. Recently, a work of art cosmetic sold in Moscow.
/To be continued/
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