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From 19 to 28 September for the first time in the history of the legendary trade
galleries GUM central fountain, a unique architectural
construction of the XIX century, transformed into a fountain MAGNIFIQUE,
In the style and color of the new fragrance from Lancôme.
The premiere of the new feminine fragrance Magnifique Lancôme celebrates with pomp.
In addition to the large-scale advertising campaign on television and in the press Lancôme creates a miracle - turning the country's main fountain in the red crystal bottle Magnifique.
From 19 to 28 September, all customers and visitors of GUM could plunge into the fragrant atmosphere of luxury, fairy tales and love. Scarlet fountain in the central gallery - a traditional meeting place - is decorated in colors evocative Magnifique. Everyone will be able to meet new means fragrant line and turn into a romantic, unforgettable passionate diva, a woman dream.

 Spicy, floral, woody, gorgeous, gorgeous ...
"
Magnifique - a symbol of femininity and sensuality.
This intense flavor, the triumph of passion
"
- Says Anne Hathaway, actress, beauty messenger Lancôme.
Let the fall of your love story begins in the most romantic place of the capital - the fountain Magnifique!
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