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Christian Dior will launch a new exclusive Asian version of Miss Dior Chérie this August. She was named Miss Dior Chérie Blooming Bouquet.
Operational marketing director of Dior, Alain Cadet commented: "Our Asian customers enjoy a bottle Miss Dior Chérie, with a small elegant ribbon and pink. The rest of the flavor was too "Western" and not suitable for Asian tastes. "
The new version of the fragrance combines notes of tangerine essence, peony and white musk.
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